I had my sales report from The Emporium, Yeovil yesterday and was soooo happy!
I had sold five of my knitted jumpers/cardigans and one of my mum's knitted cardigans last week. So six in total. SIX!!! Absolutely fantastic!
Today, my youngest and I went in to stock up a little with the newest knits I've made this past week.
I then tidied up my little unit a bit; rearranged a couple of things; and then I discovered a price tag tucked in with some prints that are displayed in a basket.
This price tag came from one of the jumpers that has sold ...
Now I sell my knitwear at a very very cheap price. If I was to sell them all in my Etsy store I could easily ask double of what I am charging in my Crafty Phoenix Lady unit. There is no way in this world that I am receiving the true price. In fact it mainly covers the cost of the yarn (which in the majority of cases is acrylic or acrylic mix). The time I spend knitting these little garments is not recompensed within the price. In short - I am underpricing my time.
I am (sadly) pricing to sell within the environment they are being sold.
However this particular price tag belonged to one of the jumpers that has been sold. But this particular jumper was knitted using a yarn that was 100% wool and cost a fair bit more than the usual acrylic/acrylic mixes. About seven times more! Seriously - good yarn costs - and it costs because it is usually pure wool and in many cases made by an indie dyer running their own little business.
So I had charged this jumper at a higher price to take into account that the yarn cost me more. I also included a note to say as such on the jumper, along with the yarn label showing the wool content and care instructions etc.
What makes me very sad and upset is that on my sales report none of the items of knitwear sold showed up at this price. They were all the prices I charge for the acrylic/acrylic mix jumpers and cardigans.
All I can think is that the customer really liked the jumper but didn't like the price ... and sadly tore (and it was torn at the punched hole) the label off and hid it in the basket of prints. Surely if it had come off "normally" it would have been on the floor below the rail.
I'm not sure what I am supposed to do with this.
Do I put up a sign above my knitted garments explaining all of this?
Do I stop selling my garments there?
Or do I put up my prices and put them at a more realistic price for my time and effort?
Please help!
All I know is that I feel upset about this and it has taken off the shine from the original joy at having sold so many.
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